Samsung launched the Galaxy S25 series in Kenya on January 22, bringing major hardware upgrades and a new era of AI-driven innovation. With the AI-powered One UI 7, the Galaxy S25 offers a smarter, more personalized experience for users worldwide.
AI-Powered Photography
Samsung has transformed mobile photography with AI integration. Features like Auto Trim create instant highlight videos, while ProScaler enhances image quality for crisper, more detailed shots. The Galaxy S25 Ultra now boasts a 50MP ultrawide sensor (upgraded from 12MP), delivering sharper, more vibrant photos. A powerful processor helps reduce noise, ensuring clearer images in all conditions.
Personalized Assistance with Now Briefs
Samsung’s new Now Briefs feature provides real-time updates like weather, calendar events, and music recommendations. If you have a Galaxy Watch or Galaxy Ring, it can even pull in health data to keep you on track.
Visual Search with Circle to Search
With Circle to Search, Samsung lets you search anything on your screen by circling it with your finger or S Pen. Whether it’s an object, text, or place, AI instantly finds relevant results—without switching apps.
Stronger Privacy with On-Device AI
Samsung prioritizes user privacy by keeping AI processing on the device, meaning personal data stays secure. Features like Personal Data Engine help search for old photos using natural language and offer smart daily suggestions via Now Bar.
Gemini Assistant: The New AI Helper
Samsung has replaced Bixby with Gemini, making interactions faster and more intuitive. A quick press of the side button activates Gemini, allowing seamless control over Samsung, Google, and third-party apps like Spotify and Gmail.
AI-Enhanced Display & Camera
Samsung’s ProScaler improves display image scaling by 40%, making visuals sharper and more vibrant while keeping power efficiency high. The Next Gen ProVisual Engine fine-tunes skin tones, textures, and colors, ensuring flawless selfies and group shots.
The Future of Samsung AI
The Galaxy S25 series brings cutting-edge AI technology to your fingertips, enhancing photography, personalization, and security. With Samsung’s AI-driven features, users can enjoy a smarter, smoother, and more efficient smartphone experience.
